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The art of maintaining suede shoes

You've just purchased a pair of J.M. Weston shoes; their future is in your hands. Regular care helps preserve the leather's suppleness and enhance its appearance. Here are three essential steps for caring for your J.M. Weston suede shoes, which should be renewed every three to four wears.

1. Brushing: gently remove impurities

Over time, your shoes require special care. First, gently brush your shoes to remove dust and dirt.

Use the J.M. Weston crepe brush and make light movements to avoid damaging the material and to prepare it for the next step.

2. Cleaning: removing dirt

Over time, dust and dirt can dull the appearance of your shoes. A thorough cleaning preserves the material without damaging it and removes stains. Apply J.M. Weston suede, nubuck, and calfskin cleaner diluted with 50% water using a soft brush.

Rinse the brush and scrub again to remove dirt and suds. Leave to dry for 6 hours away from heat and sunlight to avoid damaging the texture of the leather, and use the J.M. Weston crepe brush again with light strokes to restore the original appearance of the suede leather.

3. Finishing: Revive and protect the suede leather

After cleaning, apply J.M. Weston Renovating Spray to revive the color of black or brown suede leather. Shake and spray evenly from a distance of 20 cm over the entire surface. Then apply J.M. Weston Protective Spray,

by proceeding in the same way: shake and spray from 20 cm. Let dry for 20 minutes before wearing them again. This spray protects your shoes from humidity and it is necessary to apply it at least once a week.

Follow up

Regular maintenance helps preserve the longevity and appearance of your shoes. Our in-store experts are available to perform their maintenance in accordance with J.M. Weston expertise. Appointments are required: +33 1 55 90 53 01.

To take care of your J.M. Weston shoes even when you're on the go, discover our maintenance kit to keep our essentials close at hand.

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